(0:58) Be frugal early (1:19) When you might grow at the expense of profits (2:01) Capital markets - feelings towards growth and profitability (2:16) The faster you're growing... In this series, Matt Blumberg coaches entrepreneurs through the crucial transitions that turn a startup into a sustainable business and a founder into a CEO. Blumberg explains how thoughtful processes help shape operations, talent development, financing and work-life balance. ABOUT THE KAUFFMAN FOUNDERS SCHOOL Visit the website: [http://bit.ly/1EW2br7] The Kauffman Founders School presents a powerful curriculum for entrepreneurs who wish to learn anywhere, anytime. The online education platform features experts presenting lectures in series modules designed to give Founders a rich learning experience, while also engaging them in lessons that will make a difference in their business today, tomorrow, and in the future. The Kauffman Founders School series modules include Powerful Presentations, Intellectual Property, Founder's Dilemmas, Entrepreneurial Selling, Entrepreneurial Marketing, Surviving the Entrepreneurial Life, Startups, and much more. ©2016 Ewing Marion Kauffman Foundation. May not be used without permission. To enter a request for permission to use, contact [email protected]
Views: 6535 Kauffman FoundersSchool
Introduction to three core marketing profitability metrics: Net Marketing Contribution (NMC), Marketing ROI, and Marketing ROS
Views: 6197 Roger Best
I finally started measuring my projects profitability after joining the Futur's business bootcamp (check it out - http://bit.ly/FuturObjections). I've built a spreadsheet to estimate my costs and when the project is done, I'm putting in the actual expenses on the project to understand what went right or wrong and how much profit I made. - Flux is proudly sponsored by Webflow, start a new account with an awesome discount: http://bit.ly/FluxWebflowDiscount - Gear & Book Recommendations: http://bit.ly/2ohFOuj - Freelancing? Send awesome proposals with: http://www.goprospero.com - Twitter: http://twitter.com/ransegall Instagram: https://www.instagram.com/ransegall/ - Join the Flux community on Patreon: https://www.patreon.com/flux_ransegall - Work Hard & Be Nice Poster: https://society6.com/ransegall
Views: 3666 Flux
Tesla is a first-mover in the EV industry. However, many analysts are uncertain whether this is sufficient in the long run. In order to become the most compelling car company of the 21st century, Tesla will have to come up with a source of sustainable competitive advantage. In this video, we will discuss several of the companies strenghts, as well as what makes it so very similar to Apple, and why we believe that Tesla has high chances in repeating Apple's success from several years ago. To watch our entire case study (Strategy, Marketing, Financial Statement Analysis, Valuation), check out the following link: https://www.udemy.com/tesla-company-analysis-strategy-marketing-financials/?couponCode=YOUTUBE
Views: 46437 365 Careers
Tesla's gross margins are already higher than Mercedes, BMW, etc ... and that's before legacy auto co's take a hit on profits to start building EVs. Tesla's commitment to robotic automation in its factory and vertically integrating battery production is starting to pay off big time. In this episode we present evidence (gross margins) for why Tesla's manufacturing strategy is winning. LINK - Google doc w/ all my gross margin calculations & sources: https://docs.google.com/spreadsheets/d/1MznsaZN9WGTN60EJaFQC33rdBXhz8wt4_xh1OFXc8x0/edit?usp=sharing LINK - Tesla Financials Q2 '17: http://files.shareholder.com/downloads/ABEA-4CW8X0/4816704198x0x952053/F302D22F-FC9B-41A3-9534-60D0032673CC/TSLA_Update_Letter_2017-2Q.pdf LINK - Elon Musk says marginal cost of Model S is $30K: https://electrek.co/2017/05/15/tesla-kill-auto-industry-elon-musk-manufacturing-spacex-cto/ LINK - Elon Musk's incentive package from 2012: https://www.sec.gov/Archives/edgar/data/1318605/000119312513158904/d506419ddef14a.htm LINK - Tesla reducing pricing of Model X: https://electrek.co/2017/08/04/tesla-model-x-price-performance-options/ LINK - GM losing $9K on every Bolt: https://electrek.co/2016/11/30/gm-chevy-bolt-ev-loss-before-zev-credit/ LINK - Bob Lutz thinks the Bolt will lose money: https://cleantechnica.com/2015/12/27/bob-lutz-thinks-chevy-bolt-will-lose-gm-money/ LINK - Fiat CEO says he's losing $500K on every 500e: https://www.bloomberg.com/news/articles/2017-10-02/fiat-chrysler-ceo-focuses-on-goals-amid-doubts-on-e-cars-deals LINK - Daimler CEO says EQ brand only to carry half the margins of ICE cars: https://www.reuters.com/article/us-daimler-strategy-costs/electric-cars-only-half-as-profitable-at-first-daimler-idUSKCN1BM0ZV LINK - Pics of robots in Tesla factory: https://electrek.co/2017/04/25/tesla-model-3-robot-production-line-pictures/ LINK - Tesla Gigafactory: https://www.tesla.com/gigafactory Music by Marko: https://soundcloud.com/markothedon & Fritz Carlton: https://soundcloud.com/fritzcarlton HyperChange Patreon: http://patreon.com/hyperchange HyperChange TV Main Website: http://hyperchangetv.com HyperChange Instagram: http://instagram.com/Hyperchange HyperChange Twitter: https://twitter.com/HyperChangeTV HyperChange Facebook: https://www.facebook.com/HyperChange/ Disclaimer: This video is purely my opinion and should not be regarded as factual information. I am not a financial advisor. This is not a recommendation to buy or sell securities. Do not assume any facts and numbers in this video are accurate. Always do your own due diligence. As of 10/11/2017 HyperChange host (Galileo Russell) is invested in shares of Tesla (TSLA).
Views: 4012 HyperChange TV
How to build profitable customer relationships eyes on sales. Customer profitability wikipedia en. Five things you can learn from customer profitability analysis anaplan. Measuring and managing customer profitability building brand relationships google books result. Instead, give away things that increase your value like a referral to the 12 principles for building profitable customer relationships by brad cleveland when you know customers, can make sound business decisions 21 jun 2014 in this broader sense, relationship management is overall process of and maintaining delivering superior satisfaction. The 12 principles for building profitable customer relationships pulse what is profitability and why should we measure it? . It deals with all aspects of acquiring, keeping, and growing customers to offer some guidance on this rather thorny issue we suggest guideline a customer should be purchasing decision unit. You might also like 18 nov 2008 marketing managing profitable customer relationships chapter 1 learning goals li ul this definition must include answers to two management what customers will we serve? . Managing profitable customer relationships slideshare. Chapter 1 marketing, managing profitable customer relationships what is retention? Definition and metrics ngdata. Marketing managing profitable customer relationships. Customers are equal butterflies & barnacles chris lema. 15 may 2011 i don't mean give away free product in the hopes they will buy more. What this means in the context of marketing is about managing profitable customer relationships. Profitable customer engagement concept, metrics and strategies google books result. Googleusercontent search. The twofold goal of how can we serve these customers best? Goal 3 identify elements a 18 apr 2013 true or false your most loyal are also the ones that will be you then get sense their future profitability, which is key trust me when i tell even answering call mean you've lost money here find marketing definitions and examples from chapter 1 means managing markets to bring about profitable customer more important, companies finding profitability tends increase over have compiled some successful retention strategies do this through shared values fostering relationships 11 feb 2015 push for volume margin with specific customer? This there's difference between currently 26 nov 2014 discover five things learn analysis put into action oct 2016 out not? Maintaining costs (and 7 dec in post, show create service strategy. Take a moment and think about what one unhappy customer can do by this means developing clear service strategy vision. Wikipedia wiki customer_profitability url? Q webcache. Customer profitability wikipedia. Customer profitability wikipediasix tips for building profitable customer relationships what is a customer? (with pictures) wisegeek. Customer profitability (cp) is the profit firm makes from serving a customer or group over specified period of time, specifically differen
Views: 17 Charline Hollar Tipz 2
Download a sample of my book "Branded You" here: http://bit.ly/2p88ib4 If you enjoyed this episode of Adèle McLay TV, we’d be thrilled if you subscribe to Adèle’s YouTube channel here – http://bit.ly/AdèleMcLaySubscribe If you’d like to learn more about how you can create your own personal brand so you stand out in your market as the ‘go-to’ person and the expert in your niche, please go here to receive my FREE e-book on the 7+1 Ps of Personal Branding: http://bit.ly/1VgvUpP Many of us know what branding means when it comes to company or business branding. But what about personal branding? “What’s that?” you might ask. You might also say, “personal branding is for the ‘big-wigs’ of business – people like Bill Gates, Oprah, Jamie Oliver”. Or you might think that personal branding is for celebrities and sports stars. You’d be right in thinking all that, but in business and entrepreneurship, as scary or as challenging as it might seem, we must embrace the idea of being a personal brand ourselves. Profitability is another ‘P’ in my 7+1 Ps of Personal Branding. While it is important to spend time developing our personal brand, we must have a profitable business model that it links back to, otherwise it is a waste of money and time. Think about all the people you know who have a strong personal brand in business. They have a business behind them that potential customers can connect in with if they resonate that person. What’s your business model? This links to the 5th ‘P’ in my System - Products, and the business journey you want to take your potential and actual customers on over time. Please subscribe to my channel and connect with me to receive regular inspirations about business and life from me. Go to: http://www.adelemclay.com. ABOUT ME – Adèle McLay I inspire and guide people to be alive, passionate and extraordinary in their businesses and lives – as they define it. I have a long background in business – big and small – guiding entrepreneurs, business owners and leaders achieve huge success in their businesses. I’m an entrepreneur and investor too, so I know the challenges of running businesses – they’re endless – yet in pushing through the hard and challenging times, the rewards are enormous too. I’ve also experienced my fair share of ups and downs in life – probably just like you. I share my experiences and offer advice and mentoring via my videos, writing and coaching. I’ve spent most of my life studying and being fascinated by high performing people in all walks of life – what stands them apart from the rest? What causes them to go from ordinary to extraordinary? Vision. Belief. Action. You can be extraordinary – as you define it – too. Let me guide you. IN SUMMARY – THIS IS ME – Adèle McLay Wife, Mother, Friend, Family Member; Entrepreneur; Investor; Business Growth Mentor/Strategist; Conversationalist; Motivational Speaker; Lifelong Learner; Author; Property Investor; Ballroom/Latin Dancer; Arts Lover; Foodie/Baker; Worldwide Traveller; Exercise Lover; Bridge Player; Giver…… ‘Inspiring people to be Alive, Passionate + Extraordinary in business + life’ …. and more… Every day I work on ensuring my life sizzles. A life that sizzles doesn’t have to be an occasional or fleeting sensation. It’s a fundamental part of my daily existence. When you’re sizzling with life, you’re running on passion not adrenaline, and giving off sparks that make people say, “I’ll have some of what she’s having.” Come sizzle with me. :) CONNECT WITH ME: Never miss inspirations from me for business and life. I’d be thrilled if you connected with me on all/any of the platforms that you love. YOU TUBE: https://www.youtube.com/user/AdeleMcLay FACEBOOK: https://facebook.com/Adelemclayfan INSTAGRAM: http://instagram.com/adelemclay TWITTER: http://twitter.com/adelemclay LINKEDIN: https://uk.linkedin.com/in/adelemclay Join me at http://adelemclay.com – as that’s where I connect with my community in ways you won’t see elsewhere on social media. Come and join in the fun. The music we played in the video is as follows: Spanish Summer by Audionautix is licensed under a Creative Commons Attribution licence (https://creativecommons.org/licenses/by/4.0/) Artist: http://audionautix.com/
Views: 21 Adèle McLay
Buy the book! http://amzn.to/2yK2Uiy Other great books worth reading: StrengthsFinder 2.0 by Tom Rath http://amzn.to/2yKS1x2 7 Habits of Highly Effective People by Stephen Covey http://amzn.to/2zKpsTG The Art of Profitability by Adrian Slywotzky is my all-time favorite book relating to entrepreneurship that I recommend to all aspiring entrepreneurs. This book goes into great detail and analysis of the many different ways companies make profit and provides you with 23 different models for generating profit. If you found this video enjoyable, hit the like and subscribe buttons! I will be posting new videos every week on Wednesday mornings. https://www.twitter.com/TheEnterpriseYT https://www.facbebook.com/TheEnterpriseYT
Views: 10003 The Enterprise
After presenting to the GLA ALA's Finance Group and to a webinar with participants from across the country, PerformLaw's "Calculating Client Profitability: Analysis to Action" is now online. This informative presentation covers the following: - The most reliable methods for computing client profitability - The more common methods for allocating direct and indirect costs - The various uses of client profitability data in compensation, client pricing, overhead control, recruiting and other significant functions of the firm. -The pitfalls to avoid and methods to overcome partner fears about calculating client profitability for the first time.
Views: 288 PerformLaw
Overview of general marketing in the pharmaceutical industry: product positioning and competitive analysis, with a brief glance into the AED market (Philips & ZOLL). Pharma marketing in a digital landscape - 0:27 Our market is the most competitive market? - 0:45 Product positioning and competition in a saturated market - 1:11 Product differentiation & market segmentation - 1:31 What do you do after launch? (lifecycle management) - 2:50 Transcript: https://pharmadigitalmarketing.com/marketing-in-pharma/ Site: https://pharmadigitalmarketing.com
Views: 8345 Pharma Digital Marketing
The On-Demand Webinar, Automotive cost management and profitability analysis during new product development and introduction (NPDI). View the entire Webcast here: https://www.plm.automation.siemens.com/global/en/topic/product-cost-management-on-demand-webinar/11261
Views: 385 Siemens PLM
Removing unprofitable customers is an important activity in every business. Thanks to this effort you will make your business much stronger and more durable. In this movie I will show you how it can be done gently/ This is a part of my on-line course available with big discount: http://bit.ly/SalesAnalysisYouTube10 Check also my other movies devoted to the sales and marketing: 1. How to choose the right way to acquire customers: https://youtu.be/W9066SyJW0g 2. How to find saturation point in Retail – theory: https://youtu.be/OBvDXO5Qf-s 3. What is cannibalization in Retail: https://youtu.be/4Kc8w7Bhcic 4. Tips on how to estimate cannibalization: https://youtu.be/ZcyAaXB0lEI 5. Analysis of white spaces in FMCG: https://youtu.be/FkyQQIZ97g0 6. Sales force efficiency: https://youtu.be/PFWA_8r6zbI 7. Removing unprofitable customers: https://youtu.be/n34eYeHmBaY 8. Presentation Sales Analysis for Management Consultants: https://www.slideshare.net/AsenGyczew/sales-analysis-for-management-consultants-and-business-analysts
Views: 86 Startup Akademia
Leverage is explained in hindi. Operating leverage and financial leverage can either help companies grow very fast in good market conditions or companies can fold up also very fast in bad market conditions. Related Videos: Financial Leverage - https://youtu.be/gSHkZibI4RM Operating Leverage - https://youtu.be/tk1cL46zLsg इस वीडियो में लेवरेज को हिंदी में एक्सप्लेन किया गया है। ऑपरेटिंग लेवरेज और फाइनेंसियल लेवरेज या तो अच्छी मार्केट कंडीशंस में किसी भी कंपनी जल्दी ग्रो होने में या ख़राब मार्केट कंडीशंस में जल्दी ही बंद होने में मदद कर सकती हैं। Share this Video: https://youtu.be/VzVtL0nnXQI Subscribe To Our Channel and Get More Property, Real Estate and Finance Tips: https://www.youtube.com/channel/UCsNxHPbaCWL1tKw2hxGQD6g If you want to become an Expert Real Estate investor, please visit our website https://assetyogi.com now and Subscribe to our newsletter. In this video, we have explained: What is the concept of leverage? How many types of leverage is there? What kind of companies or business are high in operating leverage? What is the leverage calculation formula? Which type of businesses are low in operating leverage? What is the meaning of high financial leverage company and low financial leverage company? How is leverage ratio calculated? Lower leverage requires more efforts and higher leverage lessens the requirement of efforts. A higher degree of operating leverage means higher operational risk and higher degree of financial leverage means higher financial risks. Make sure to Like and Share this video. Other Great Resources AssetYogi – http://assetyogi.com/ Follow Us: Facebook – https://www.facebook.com/assetyogi Linkedin - http://www.linkedin.com/company/asset-yogi Twitter - http://twitter.com/assetyogi Instagram - http://instagram.com/assetyogi Google Plus – https://plus.google.com/+assetyogi-ay Pinterest - http://pinterest.com/assetyogi/ Hope you liked this video in Hindi on “Leverage”.
Views: 38759 Asset Yogi
According to Porter's five forces framework the competitive environment in an industry is influenced by five forces: • The Threat of new entrants; • The Threat of substitute products; • The Rivalry among existing firms; • The Bargaining power of buyers; • And the Bargaining power of suppliers. The five forces model teaches us that competition has multiple dimensions. It is important how many direct competitors we have, but it is also important if clients can choose to use alternative products, or if new entrants are likely to enter the market and increase current levels of competition. In addition, we shouldn’t forget that clients and suppliers can have a very strong bargaining power, and dictate the terms if the companies in an industry are unable to do anything about it. On Udemy: https://www.udemy.com/user/365careers/ On Facebook: https://www.facebook.com/365careers/ On the web: http://www.365careers.com/ On Twitter: https://twitter.com/365careers Subscribe to our channel: https://www.youtube.com/365careers
Views: 131956 365 Careers
https://www.thecasesolutions.com This Case Is About BUSINESS Get Your MINTED IN 2017: DESIGNING A PROFITABLE BRAND Case Solution at TheCaseSolutions.com TheCaseSolutions.com is the number 1 destination for getting the case studies analyzed. https://www.thecasesolutions.com/minted-in-2017-designing-a-profitable-brand-case-solution-2-85346
Views: 6 TheCaseSolutions com
how to create a Sales dashboard in excel The definition of a sales dashboard is an easy-to-read graphical representation of sales data that's intended to enable sales managers to make better decisions. Download excel dashboard templates,from here http://www.myelesson.org/excel-training-videos/make-sales-dashboard-excel While Excel sales dashboards sometimes reveal periodic reporting data, the gold standard of sales dashboards are those that provide data in real time 1. MONTHLY SALES/NEW CUSTOMERS One of the easiest ways to evaluate your sales success is to compare monthly results over time. Monthly conversions KPI shows how many new customers bought your product or subscribed to your service during the current month. You can frame this KPI as merely the number of monthly sales or as “% of monthly sales quota” to evaluate whether you’re going to achieve your monthly sales goal. To understand what causes an increase or drop in one metric, you need to track further indicators to find correlations between multiple sales and marketing processes. 2. MONTHLY NEW LEADS/PROSPECTS This is a metric that depends wholly on the nature of your business. New leads can be people who sign up for a free trial. They may also be people who visit your website and spend a certain amount of time without yet ordering anything. Frame your monthly new leads metric so that it gives you accurate information about the number of new prospective customers. The monthly new leads KPI is beneficial in numerous ways. Compare it to your monthly conversions/new customers metric to calculate the average lead-to-sale conversion rate (see point 3). Measure the current month’s new leads to previous time periods to see whether your marketing spend’s justified. 3. LEAD-TO-SALE CONVERSION RATE Lead-to-sale conversion rate is the percentage of new customers compared to new leads. Conversion rate KPI shows whether your sales team is capable of turning prospective deals into a real business. Let’s say that 4% of your new leads convert into a paying customer. This means that 96 leads out of 100 bring in no business whatsoever. There are many ways to improve your lead-to-sale conversion rate. This can be done by providing better sales materials and offering a greater benefit to the prospect. You can also try discount offers or improved customer experience throughout the buying process. There’s always a reason why all new leads won’t become paying clients. Find out the cause and improve the sales results by tackling the problem. Want to increase your lead-to-sales conversion rate? Learn the tips, tricks, and hacks for successful lead management and acquire more customers. 4. COST PER LEAD Everything that your team does to attract new leads costs you money. Be it advertising costs, web design or social media management, it’s taking a considerable amount of your company’s budget Add the cost per lead KPI to your dashboard to see how much it costs to attract a prospective customer. Cost per lead is calculated by summing up all your monthly marketing-related costs and dividing it by the number of monthly new leads. Remember to include the salaries of your marketing team. Or at least,e the time they’ve spent on lead generation. To have accurate KPIs that reflect the actual situation, you need to gather a lot of data. A quick way to collect your data into one system is by using professional services automation software. The system enables you to use all the data for detailed reporting and real-time KPI dashboards and dashboard design, Decreasing cost per lead can be a sign of improved customer experience or increased brand awareness. The opposite result indicates that you need to oversee your marketing strategy and focus on more profitable channels through creating dashboards in excel, 5. COST PER CONVERSION Intuitively thinking, the cost per conversion seems similar to cost per lead in the sales dashboard,. In fact, the cost per conversion metric can be tens of times higher as per business intelligence sales,. Only a small number of your leads convert to paying customers or subscribers. This means that the cost per single conversion can be incredibly high. Cost per conversion is calculated as cost per lead, meaning that you sum up all your monthly marketing costs and divide it by the number of monthly new customers/sales.Dashboard in excel, To evaluate whether your cost per conversion pays off in the long-term, evaluate your customer lifetime value. business analytics, If the cost per conversion is so high that your customer lifetime value KPI is negative, you’re losing revenue and need to act quickly to improve your profitability score dash board or sales report dashboard templates ** Useful Excel formulas and Functions ** 10 Most Used Formulas MS Excel https://www.youtube.com/watch?v=KyMj8HEBNAk Learn Basic Excel Skills For Beginners || Part 1 https://www.youtube.com/watch?v=3kNEv3s8TuA
Views: 11011 My E-Lesson
Calculating profit per product or service using Microsoft Excel. In this example I use selling products on eBay and how to calculate breakeven and gross profit margins. Obviously the costing columns can be re-titled for the product or service you provide. Need help with Sage or other accounting software? Drop us an email at [email protected] Take our Online Sage training course http://www.bpfs-online.com/p/online-sage-training-course.html Create a bookkeeping spreadsheet using Microsoft Excel http://youtu.be/LlWADbkGdac Sage Accounts Bookkeeping Tutorial/Training Learn more at www.bpfs-online.com
Views: 108775 BookkeepingMaster
Startup Grind Global Conference 2019 About the session: A Fireside chat with Lorraine Twohill, Chief Marketing Officer of Google, talking about How to Build a Brand like Google. Interviewed by Bridgette Beam, Head of Programs & Operations at Google for Startups. About the speakers: As Google’s Chief Marketing Officer, Lorraine manages a global team responsible for telling the evolving story of Google’s brand, driving revenue growth, and bringing Google’s products to life for billions of users every day. Her teams focus on Google’s core products, including Search, Maps, Photos and the Google Assistant; Google’s Platforms, such as Android, Chrome, Play and YouTube, and support the company's new Hardware division. Lorraine was responsible for driving Google’s social impact focus on education, economic opportunity and inclusion, and for the company crisis response strategy. Previously, Lorraine led Marketing for Google in Europe, the Middle East and Africa. Lorraine graduated from Dublin City University with a joint honors degree in International Marketing and Languages. She has been named Adweek’s Grand Brand Genius, Business Insider's Most Innovative CMO, one of the world’s 50 Most Powerful Moms, and most recently Cannes Creative Marketer of the Year. A native of Ireland, Lorraine lives in the Bay Area with her husband and two children. Bridgette is the co-founder of the Google for Startups team (previously Google for Entrepreneurs). Today, she leads the Programs and Operations team globally that helping startups grow with the best of Google in 125 countries. In addition, Bridgette is part of the core team behind Google for Startups Campus: physical hubs where entrepreneurs can learn, connect, and build companies that will change the world. Along with her team, she develops the programs that provide startups unparalleled access to mentorship, connections and trainings to support the growth of their startup. Today, there are 6 Campuses in London, Seoul, Tel Aviv, Madrid, Sao Paulo and Warsaw serving over 300,000 member entrepreneurs. GLOBAL CONFERENCE: https://www.startupgrind.com/conference/ READ THE BLOG: https://medium.com/startup-grind TWITTER: https://twitter.com/StartupGrind FACEBOOK: https://www.facebook.com/StartupGrind/ INSTAGRAM: https://www.instagram.com/startup/
Views: 753 Startup Grind
Learn how OrderMetrics.io can help you analyze the profitability of your Facebook ads for your ecommerce store after COGS (product costs), shipping costs, transaction fees, and adverising spend is taken into consideration. More information at www.ordermetrics.io
Views: 1015 Order Metrics
Do you question what to spend your marketing budget on, or how to grow your network outside of your industry to build a more intentional brand? Join Ivy for an in depth look at innovative business strategies and gain insight from industry leaders to help elevate your business and incorporate better practices for project management efficiencies. Tune in to hear from panelists Anastasia Casey, Founder of Identite Collective, Lindsey Borchard, Owner of Lindsey Brooke Design and Mikel Welch, Founder of Mikel Welch Design and newest designer on TLC’s Trading Spaces. Discussion led by Reisa Elden, Head of Partnerships for Ivy. About Ivy Ivy is the fastest growing community and business management tool for interior designers. If you're an interior designer still looking for an intuitive tool to run your firm, check out ivy.co and schedule a personal demo with the Ivy Team here: https://goo.gl/Sbgx6h
Views: 129 Ivy
As a mature footwear & apparel company underwent international expansion, executives debated the size and scope of the brand's future opportunities in these key markets. In an effort to understand customer segmentation, L.E.K. Consulting was brought on to better understand the brand's core consumer and their purchasing behavior. L.E.K. VP Andrew Rees and his team sought to redefine how the company viewed their customer. L.E.K. used a proven analytical approach combining online methodology and statistical clustering analysis to understand a broad base segmentation which allowed L.E.K. to distill the company's consumer into four key customer segments. As a result the client was able to recognize their core consumers more clearly and now have a solid foundation to build upon for the future. L.E.K.'s Retail practice: http://www.lek.com/industries/retail L.E.K.'s Consumer Products practice: http://www.lek.com/industries/consumer-products Connect with L.E.K. Consulting here: Follow us on LinkedIn: http://www.linkedin.com/company/l.e.k.-consulting Like us on Facebook: http://www.facebook.com/L.E.K.Consulting Follow us on Twitter: https://twitter.com/#!/LEK_Consulting
Views: 5999 LEKConsultingllc
Full Master How Money Flows and Build Business Success Course https://goo.gl/F31MC1 Full Keys to Interpret Financial Statements Easily Course http://www.macsfinance.com/ Planning, Budgets and Cash Flow Course http://www.macsfinance.com/ Subscribe to Channel http://goo.gl/jvOvIS Free tutorials here http://www.macsfinance.com/previews WOW. Clicked here https://www.macsfinance.com and AMAZED how easy you can learn new finance skills from highly qualified professionals.No wonder others are sharing ! Finance for Non Finance Managers. Enrol for Finance Training at Macs Academy, courses at your online finance and accounting school. The Gross Profit Ratio - One of the most common basic accounting terms used in a business is gross profit. This figure helps calculate one of the key financial ratios in the profitability ratios group, the gross profit ratio. This can also sometimes be called the gross profit margin ratio or the gross profit percentage. Different names, same calculation. You will see how a financial ratio analysis of gross profit in the business can easily assess how good profits are. Whats is a gross profit definition? The definition of gross profit is simply sales less cost of sales.Learn where the accounting information to use in the gross profit method can be found in the income statement. So in summary this tutorial looks at the theory behind how to calculate one of the profitability ratios known as the gross profit ratio. We then us this theory and apply to a practical example using the fashion business of Fashion Mac. We will use the pro forma income statement from Fashion Macs business venture Fashion Mac Glam Handbags. Develop your online finance education. Enrol for Finance Training at Macs Academy, courses for you at our online finance and accounting school: https://www.macsfinance.com Follow Macs Finance at: https://www.facebook.com/macsfinancecom https://twitter.com/macsfinance https://www.google.com/+Macsfinance https://www.pinterest.com/macsfinance/ http://www.youtube.com/Macsfinance If you have any questions please don't be afraid to ask. Also, please do help support us to continue, subscribe, share or leave a video comment if possible. If you prefer to read rather than watch the video here is a summary transcript: "The key learnings in this tutorial will be really just to understand one of the main profitability ratios, namely the gross profit ratio. In order to do this we'll have to introduce one of the key financial statements, because this is where we're going to find the information. This key financial statement - you may know this one already - is simply called the income statement. So, we're going to look at a simple income statement. Sometimes you might also see this referred to as a profit and loss account and we're going to look at this through a worked practical example in a simple business to see how it works. The gross profit ratio formula is simply your gross profit divided by your sales, multiplied by 100%. So, in terms of the information to calculate it we'll need to go to the income statement and as I mentioned earlier this is also called the profit and loss account. The figures we will need are firstly, sales and depending on the business you might also see this called turnover or total income. We'll also need the gross profit which in any business is simply the sales of the business less the cost of sales in the business. So, here's an extract from Fashion Mac's new business, Fashion Mac Glam Handbags and it's for her income statement for the year ended 31st December 2011. So we can see straight away in that year that the sales of the business were £80,000, the cost of the sales were £60,000. This is the gross profit definition, which left us with a gross profit of £20,000 and that's simply your £80,000 sales less your cost of sales of £60,000 to give you £20,000 of gross profit. So, from this information, could you work out the gross profit ratio? We use our formula. What do we have? We have the £20,000, we divide it by the £80,000, so that's your £20,000 gross profit divided by your £80,000 of sales, and we multiply that by 100% and that gives us a percentage figure of 25%. So, what does this tell us? This tells us that the average gross profit margin achieved by the business across all its products in Fashion Mac Glam Handbags is 25%, or put another way, after deducting the costs of sales, every £1 of sales has made 25p of gross profit. Now, we could start to get very clever with this and we could go down another few levels because if the business has more than one product, what it could be very helpful to do is to calculate it for each of those products separately. So in other words if Fashion Mac learnt that she had, say, three top-selling luxury handbags and they were, by brand, Prada, Mulberry and a Gucci handbag, what she could do is look at the sales and the gross profit rate on each of those products separately.
Views: 13642 Macs Finance
In this video I talk about profit margins in your service company. Gross vs Net profit is explained and I tell you why net profit is all that matters. I also talk about how even a 5% profit increase can change your take home money in a massive way. Gross profit doesn't matter, net profit does. → 🔨🔔 S M A S H T H E B E L L I C O N 🔨🔔 Hit the BELL ICON to get notified each time we upload new content 🌟 S E R V I C E I N D U S T R Y M A R K E T E R . C O M Need help marketing your home service business? Contact my marketing company!. ➤https://www.serviceindustrymarketer.com EMAIL- [email protected] 🌟 P O D C A S T https://www.soundcloud.com/serviceindustrypodcast 👥 C O N N E C T W I T H U S ➤Instagram https://www.instagram.com/serviceindustrymarketer ➤Facebook https://www.facebook.com/serviceindustrymarketer
Views: 636 Service Industry Coach
DirectAvenue, a San Diego CA company that plans and manages short-form Direct Response TV ad campaigns, is offering a free "Profitability Analysis" for companies interested in launching a direct response (DR) campaign. The analysis, which will help marketers make smart decisions about how to launch their products through direct response, is the brainchild of Scott Kowalchek, President, CEO, and Founder of DirectAvenue. The company is believed to be the first media buyer in the US to offer prospects an in-depth marketing analysis of their product -- free of charge. Other media buyers require companies to first become customers before a detailed review of their product's marketability is carried out. "We launched this service because we see a lot of marketers making bad choices", said Scott Kowalchek. "Many businesses have product-specific expertise and while they believe they know how to sell their products, they do not know how to sell through the ever-changing landscape of Direct Response". Based on a long history of DRTV success for clients such as Lipozene, StoneDine, and No!No! Hair, DirectAvenue has crystallized 10 factors which must be present for a short-form DRTV marketing campaign to achieve client objectives. The company helps clients assign a value to each of these factors and integrates them into a numerical calculation which helps determine the likelihood of a campaign's success or failure. Among the factors DirectAvenue considers when assessing a product's Profitability: Margin analysis Breakeven CPO (Cost-Per-Order) MER (Media Efficiency Ratio = Revenue/Media Cost) There are seven other factors that are considered before assigning a "pass" or "fail" grade to a campaign. "Our clients tell us that 1 out of 10 campaigns we execute for them are successful based on our Profitability Analysis which is great compared to industry average 1 out of 30 success rate", said Kowalchek. "It's been successful because our analysis is grounded in careful up front planning, financial modeling, opportunity and competitive analysis and forecasting". To underscore DirectAvenue's confidence in their Profitability Analysis and their commitment to client success, Kowalchek admits that occasionally their analysis has led them to recommend that a client should not launch their product through DRTV. These recommendations, while good for the client, have meant less Revenue for DirectAvenue. In the past, Kowalchek gave his insight and Profitability Analysis only to companies that had already formally retained DirectAvenue as their media buying agency. Now, however, DirectAvenue is the first and only Media Buyer to offer their insight for free to anyone with a great product who is considering a Direct Response campaign to bring their product to market. To apply for a DirectAvenue Profitability Analysis for your DRTV campaign, visit: http://www.DRTV-Media.com
Views: 92 VmatrixSEO
Scott Galloway and Maureen Mullen look back at the top trends of 2017 and predict what lies ahead for retail, CPG, and other sectors. (1:29) L2 Analysis of Yahoo Finance Data. (2:41) Walmart Stores Inc. Filings. (3:20) Yahoo Finance. (3:27) Jumpshot, As Published by ReCode. (4:41) Yahoo Finance. (5:16) 1010 Data. (8:31) Stitch Fix Prospectus. (9:02) Stitch Fix Prospectus. (12:24) L2 Analysis of Survey Data from Experian, Creative Strategies, Field Agent, Huge Inc. Episode 156 Song: andhim - Hausch https://youtu.be/QqY3R582QDw
Views: 77133 L2inc
Panelists: Joy Schoffler, Chris Tyrell, Georgia Quinn Moderator: Ziad K. Abdelnour- Chairman Financial Policy Council Increasing Marketshare and Profitability through the Crowd—Bringing Main Street to Wall Street. When crowdfunding and marketplace lending came onto the scene there was little interest from Wall Street in these platforms that were mainly working with undesirable startups and sub-prime borrowers. A few years later crowdfunding has become a true contender, eclipsing angel investments and will soon overtake venture capital as the primary method for funding new businesses. And now, platform “crowd” finance is beginning to create large dents in both the emerging and growth equity fields. This is a critical opportunity for savvy investment firms to use their existing brand to expand their reach toward new customer bases. Tapping into Main Street accredited investors that want to invest alongside institutional players and expanding access to deal flow. One such example of this expansion is Goldman Sachs’ entry into the online lending market. The brand recognition of venerated institutions and their colossal networks are a compelling advantage when entering the crowdfunding and online lending markets. This panel, comprised of some of the leading experts within the crowdfunding industry, will provide insight to how Wall Street can increase market share and profitability through the crowd. http://www.blackhawkpartners.com/services/investing/ All-Star Cast of Investing Experts at the Global Financial Summit 2016 Videos: https://www.youtube.com/watch?v=9FMbWbfG8ys https://www.youtube.com/watch?v=Cx6mMTjpt9A https://www.youtube.com/watch?v=RAcfe0gNJCU
Views: 4252 Financial Policy Council
Ruth King interviews Business Coach, Jen DeVore Richter who shows you ways to make your Personal Brand work for you and your business. Full interview at http://profitabilityrevolution.com/ Jen DeVore Richter Twitter- @JenRDeVore LinkedIn - https://www.linkedin.com/in/jenrdevore Website - https://jendevore.rocks/
Views: 3 Profitability Revolution
Let's chat about YOU. You’re on the cusp of doing something great with your business and you’re committed to making it work, but you just need help figuring out what to do. The best thing you can invest in are tools that will help you succeed. That's where The Path to Profitability comes in. http://thepathtoprofitability.com Your ability to run the business of your dreams is having a plan...and believing you’re destined for and capable of success. This? We’ll work through this together.
Views: 10130 Jasmine Star
SAP S/4HANA, with its SAP Fiori user experience, enables users to easily navigate the financial balance sheet and drill down into profitability analysis – thanks to a simplified experience and streamlined interaction. Where to go for more information? • SAP S/4HANA Feature Scope Description: http://spr.ly/6009Ds0UT • SAP Fiori Application Library: http://spr.ly/6006Ds0Uw • SAP S/4HANA Trials: http://spr.ly/6005Ds0Uc
Views: 13100 SAP
Social customer care has become an integral part of every large brand's customer experience strategy. Unfortunately, enterprise social management platforms have made scaling social care extremely expensive. This has put a glass ceiling over many brands with their ability to continue improving their service quality, since they can't afford to scale the service over large numbers of agents. In this webinar we take a look at different ways to scale social customer service efficiently. We'll showcase a cost/benefit analysis of where social can bring the most value in your CX strategy and review options for cost-effective scaling. Whether you're trying to build a case for bringing more agents onto your social team or want to expand social care over a large contact center, this webinar will give you the data you need to gain approval.
Views: 20 HelpSocial
In this video, Mr. Vivek Bindra talks about compounding inflation and compounding effect. He stresses upon the need to grow “out of turn” instead of “turn by turn” for extraordinary success. He also makes a complex looking financial model look very simple and gives smart tips for money management and financial stability. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation. Mr. Vivek Bindra is the best Leadership Trainer, facilitator, coach and Leadership guru, and a leading Leadership doyen and expert. Mr. Bindra can be contacted for the best Leadership trainings, he is also the best Leadership guide, coach and mentor and a master motivator. Mr. Bindra is a master Leadership strategist and a Leadership manager. Mr. Bindra is a good Leadership expert. Mr. Vivek Bindra is an effective Leadership skills enabler, he trains you on the art of how to have better motivation, develop better Leadership skills, importance of Leadership, why is it good to have motivation, why motivation is important in the workplace, why is it good to have motivation, why improve Leadership skills, Why is motivation important for college students, How to sustain your motivation to study, How to sustain your motivation at work, How to sustain your motivation in college, Leadership Hindi speaker, Leadership Hindi video, Leadership Hindi videos for success, best Leadership Hindi video, corporate speakers, best corporate speakers, famous corporate speakers, business, speakers. Best business speakers, Leadership business speakers, great business speakers, Leadership speakers about life, Leadership speakers about bullying, Leadership speakers for success, Leadership speakers for success in Hindi, Leadership speakers for business, Leadership speakers for college ,students, Leadership speakers for students, Leadership speakers for women, Leadership speakers for teenagers, Leadership speakers for youth, Leadership speakers for life, Leadership speakers athletes, Leadership speakers in India, Leadership speakers in Hindi, Indian Leadership speakers, Indian Leadership speakers in Hindi, top Leadership speakers in India, best Leadership speakers in India, Leadership speakers on leadership, Leadership speakers on life, Leadership speakers of India, Leadership speakers on education, best Leadership speakers of all time, Leadership speakers success, Leadership speakers videos, Leadership speakers women, Leadership Hindi speaker, Leadership Hindi video, Leadership Hindi videos for success, best Leadership Hindi video, corporate speakers, best corporate speakers, famous corporate speakers, business speakers, best business speakers, Leadership business speakers, great business speakers, Leadership speakers about life, Leadership speakers about bullying, Leadership speakers for success, Leadership speakers for success in Hindi, Leadership speakers for business, Leadership speakers for college students, Leadership speakers for students, Leadership speakers for women, Leadership speakers for teenagers, Leadership speakers for youth, Leadership speakers for life, Leadership speakers athletes, Leadership speakers in India, Leadership speakers in Hindi, Indian Leadership speakers, Indian Leadership speakers in Hindi, top Leadership speakers in India, best Leadership speakers in India, Leadership speakers on leadership, Leadership speakers on life, Leadership speakers of India, Leadership speakers on education, best Leadership speakers of all time, Leadership speakers success, Leadership speakers videos, Leadership speakers women, Leadership speech in Hindi, Leadership speech for students, Leadership speech about life, Leadership speech about dreams, Leadership speech confidence, Leadership speech college, Leadership speech coach, Leadership speech education, Leadership speech for success, Leadership speech for success in Hindi, Leadership speech for students in Hindi, Leadership speech for success for students, Leadership speech from movies, Leadership speech guru, Leadership speech in Hindi, Leadership speech in English, Leadership speech in Hindi for success, Leadership speech in Hindi. Why is Leadership important for college students, How to sustain your Leadership to study, How to sustain your Leadership at work, How to sustain your Leadership in college, Leadership Hindi speaker, Leadership Hindi video, Leadership Hindi videos for success, best Leadership Hindi video, corporate speakers, best corporate speakers, famous corporate speakers, business, speakers. Best business speakers.
Views: 1372870 Dr. Vivek Bindra: Motivational Speaker
how to measure your business success? business performance analysis fundamentals. Business performance management is the act of setting corporate goals, monitoring the methods used to achieve those goals, and then creating ways for managers to more effectively achieve those goals. By collecting and analyzing data, a company can determine what effects managerial changes had on performance and then alter those changes to help create a more effective process. The idea of business performance management is a broad concept, but it is best used to analyze specific goals and help a company to save on operating costs, while generating more revenue at the same time. The important thing to remember about business performance management is that it is used to improve the performance of personnel and management. The use of metrics is just a means to an end, with that end being higher profitability.
Responsibilities Manage entire end to end Web operations for Brands Lead 24/7 web operations and content teams: will involve managing team rosters Develop strategies for customer acquisition, retention to improve conversion rate. Responsible for driving website engagement and conversion Strategize and manage content for Omni-channel platform. Manage online campaigns end to end for various promotions Manage marketing creative Communication online. Responsible to make sure all ranged products are available for shopping online. Leading E-commerce team responsible for business development. Developed necessary financial modelling and profitability reports related to business, evaluation and monitoring of capital investments, profitability, cost structures, ROI, trend analysis etc. Syncing with Design Team to promote core brands & house brands to create special pages, 360 degree marketing campaigns, banners, mailers, and customer centric strategies. Targeting and achieving a set of sales, ROI, P& L coordinating with account managers at marketplaces. Closely monitoring order management, logistics, customer service and payment reconciliation. Brand development, web site traffic growth and advertising revenue. Strategic Consulting, including business plan & sales strategy development. Vendor Development. Decreased the return rate, cancellation rate, SLA breaches month on month. Increased the category revenue as marketing budget for category to promote the products through various platform.
Views: 71 Foresight Management Consultants
Learn how to create fashion business plan in less than 20 mins instead of spending days/weeks/months creating one. How to start a fashion business? or How to start a clothing business? The first step is creating a fashion business plan or fashion business model. In the above video, we are going to learn how to create your fashion business plan in 20 mins. You must be wondering why 20 minutes, typical fashion business plan takes days/weeks to create. A perfect fashion business plan is a myth. Studies have shown that what separates successful fashion brands from unsuccessful is not the perfect plan but the ability to turn profitability before running out of resources. The way to start successful fashion business is not to spend weeks creating your perfect business plan but going out talking to your customers and modifying your fashion business model to adapt to customer’s needs. Time is a critical resource when you are starting a clothing line and you should not fall into the analysis paralysis path. Perfection is not the goal here, the goal is to create a snapshot of your initial thinking w.r.t. your customers, product, unique value proposition, revenue stream etc so you can establish a baseline as you are starting a clothing line and then modify/update it based on customer feedback. We are going to use a tool named Lean Canvas created by Ash Maurya in order to accomplish this. If you have any specific questions, please drop them in the comment and I will reply to them at my earliest convenience. Fashion Business Video Tutorials: ------------------------------------------------- How to Pick a Fashion Design School? https://www.youtube.com/watch?v=Oeizpkj1kO8 ------------------------------------------------- Want to Become Fashion Designer, TONIGHT? Watch This https://www.youtube.com/watch?v=gBlikJ2iTmA ------------------------------------------------- How to Find you DREAM FASHION JOB? (in 4 Easy Steps) https://www.youtube.com/watch?v=0DZgzKxTgew ------------------------------------------------- INSTAGRAM Hashtag Research Tutorial 2018 https://www.youtube.com/watch?v=X4B9bjvsRCI
Views: 16666 vishal kalia
Watch this video to discover 12 killer eCommerce marketing strategies and tips: https://www.marketing360.com/ecommerce-marketing/ Tips covered in video: Tip #1 - Use a good cart. Shopify, WooCommerce, BigCommerce Tip #2 - Optimize your product pages both with regards to SEO and Design, product title, description, images, trust badges, reviews, video Tip #3 - Schema markup for google rich cards (schema markup testing tool) Tip #4 - Optimize your product feed via Google Merchant center Tip #5 - Run Google shopping ads Tip #6 - Run dynamic retargeting campaigns across Google display and YouTube. As well as retargeting ads across FB and Instagram Tip #7 - Run FB and Instagram ads and retargeting on those channels as well. Target a very tight demographic of people that fit your brand. Tip #8 - Invest in social media management, build an organic following. Tip #9 - Automate email marketing (holiday, birthdays) and send end of month promotions. Tip #10 - SMS VIP deals Tip #11 - Use a CRM and hire a sales and support person. Follow up call customers. Ask for reviews, sales packages, learn about their needs, ask for referrals, ask to share on social. Kill customer service Tip #12 - create a customer care package. Nice branding. Use to get amazon buyers to buy from your site next time. Include coupon. #ecommercemarketing #ecommercemarketingstrategies #ecommercemarketingtips --- Presented by: JB Kellogg JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire. JB Kellogg on LinkedIn: https://www.linkedin.com/in/jb-kellogg-8567a029/ --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 345884 Marketing 360
Moe Agostino, Commodity Strategist looks at how farmers can maximize the profitability of growing their crops. Ten Best Practices To Success. For additional Farms.com Market School video can be found at Farms.com Market School at http://www.marketschool.farms.com
Views: 360 FarmsTV
Welcome to this cash flow statement tutorial showing how to read a cash flow statement using the 2016 through 2018 actual numbers from Tesla. A disclaimer before we begin: I don’t hold any position in shares in Tesla, nor do I own a Tesla car. Let’s start with the purpose of the cash flow statement. What a company shows by publishing a cash flow statement in an annual report, is how they got from the cash balance on January 1st (on the previous balance sheet), to the cash balance on December 31st (the latest balance sheet). The increase or decrease between the January 1st and December 31st cash balance is called cash flow. It consists of three categories: Cash From Operating Activities (basically the incoming cash from customers minus outgoing payments to employees, suppliers and governments), Cash From Investing Activities (mostly outflows due to capital expenditures and acquisitions), Cash From Financing Activities (cash inflows or cash outflows due to changes in borrowings and issuing equity), or terms with slight variations on that wording. Time to look at the relationship between cash balance and cash flow from the start of 2016 to the end of 2018. We will put 2016 on the right, and 2018 on the left. Tesla started 2016 with $1.2 billion in cash, and ended the year with $3.8 billion. That cash balance further increased to $4 billion by the end of 2017, and $4.3 billion by the end of 2018. What were the characteristics of the cash flow in each of the years, and the “themes” we can identify from these numbers. For each of the three years, the ending cash balance is higher than the opening cash balance, but the extent and driver for the increase varies. 2016 had a slight cash outflow from operating activities, $1.1 billion outflow from investing activities, and a significant cash raising of $3.8 billion in financing activities. 2017 had another slight outflow from operating activities, record $4.2 billion of cash outflow from investing activities, and record $4.4 billion in cash raising in financing activities. 2018 was the first year with significant cash inflow from operating activities of $2.1 billion, a further $2.3 billion of cash outflow from investing activities, and a shrinking of the cash inflow from financing activities to $500 million. We could call 2016 the year of “pre-funding for current and future investments”, 2017 the balancing year of investing outflows equaling cash raising inflows, and 2018 the year where Tesla became nearly self-funding (cash inflow from operations almost equal to the cash outflow from investing). Philip de Vroe (The Finance Storyteller) aims to make strategy, #finance and leadership enjoyable and easier to understand. Learn the business and accounting vocabulary to join the conversation with your CEO at your company. Understand how financial statements work in order to make better #investing decisions. Philip delivers #financetraining in various formats: YouTube videos, classroom sessions, webinars, and business simulations. Connect with me through Linked In!
Views: 1401 The Finance Storyteller
MARKET ENTRY STRATEGY Case 1: CavinKare Private limited (B): Entry into soaps and detergents market. Case 2: CavinKare Private limited (A): Challenges of sustaining growth and expanding business References: Prahalad, C K and Hart, Stuart L (2002). “The Fortune at the Bottom of the Pyramid,” Strategy + Business, 26, 1-14. Bhattacharya, Arindam K. and Michael, David C. (2008) How Local Companies Keep Multinationals at Bay, Harvard Business Review, March, 85-95. Karamchandani, Ashish, Kubzansky, Mike and Lalwani, Nishant (2011) Is the Bottom Of the Pyramid Really for You? Harvard Business Review, March. Angeli, Federica and Anand K. Jaiswal (2013). "Competitive Dynamics between MNCs and Domestic Companies at the Base of the Pyramid: An Institutional Perspective," Long Range Planning, 48 (3): 182-199. Jaiswal, Anand K. (2008). “The Fortune at the Bottom or the Middle of the Pyramid?” Innovations , 3 (1), 85-100.
Views: 1081 SathyaNarayanan Dinakaran
One of the single greatest tools in a small business owners toolbelt is the ability to critically analyze how their business operates. On that note, today we’re going to talk about a useful technique for analyzing and growing your business - the SWOT Analysis. Originated by Albert S. Humphrey in the late 1960’s, the SWOT Analysis is a powerful decision making tool for any business. Let's dive in! Take a piece of paper and draw 4 squares on it. Title each square Strengths, Weaknesses, Opportunities, and Threats. Strengths: What do you do well What benefits Weaknesses: You don’t know what you don’t know Inexperience No marketing or market share Opportunities: Festival or event sales Competition left New growth Threats: Limited cashflow Can’t hire/retain employees New competition Conclusion: By taking the time to develop a SWOT Analysis you are able to quickly and clearly see a roadmap for your company moving forward both internal and external. --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 1447 Marketing 360
For free trading education, go to http://www.tradingwithrayner.com A few days ago… I asked you for feedback on my weekly analysis, and I’ve got 207 traders sharing their thoughts with me. I’ve read every single one of your feedback and took it into consideration. And now, you’ve got an improved version of the weekly analysis. So here’s what you’ll get: • Charts I’m looking at for the week (including the important technical levels) • Once a month analysis of the global equity markets • More trade reviews that include my entries, exits and trade management PLUS… In this week’s video, we cover the upcoming presidential election and its impact on the global financial markets. Are you PUMPED? Then go watch this week’s video right now. Once you’ve had the chance to watch, I’d love to know… What are your thoughts on this new weekly analysis? Leave a comment below and let me know. For free trading education, go to http://www.tradingwithrayner.com Thanks for watching! FOLLOW ME AT: Facebook: https://www.facebook.com/groups/forextradingwithrayner Twitter: http://www.twitter.com/rayner_teo My YouTube channel: https://www.youtube.com/tradingwithrayner
Views: 4724 Rayner Teo
A marketer, creating and maintaining brand equity can provide for increased profitability, mar 4, 2010 an example of a with high is christian louboutin. A general example of a situation where brand equity is important when company wants to expand its product line. Asp url? Q webcache. What is brand equity? Definition, components & measurement. General example of brand equity. The positive associations customers already have with campbell's make the new product more enticing than if soup has an unfamiliar brand name equity in form can help a company many ways. What is brand equity and what does the baylor universitybecause branding. A common benefit that typically results is the financial benefit, which allows for a company to demand premium price its product. For example, starbucks can sell its coffee at a higher price than solid market competitors asking for specific type of brown, sugary water (i. Brand equity encyclopedia business terms experiential branding using 5 senses to build brand customer based brian a mcnay. What is brand equity? Definition, components & measurement equity wikipedia. Googleusercontent search. Brand equity investopedia terms b brandequity. Brand equity & brand positioning concepts. Examples are communications services that get a reputation for wretched customer service, automobiles with in this article we will discuss the four dimensions of brand equity, and provide specific examples experiential branding each one, order to discover how mar 19, 2015 it provides unique point view as what equity is salience measures awareness brand, example, having strong intangible & several real business benefits like expansion opportunities increased margins value your company name has marketplace beyond or resellers pin their differentiation on natural, healthy advantages products. What is brand equity and why it valuable? Brand netmbamarketing examples. Out of their pocket to be able feel the mental power louboutins offer jan 26, 2016 two dimensionsadvertising; Brand loyalty this provides reader with insight and understanding they we have developed a consumer based brand equity model that, by comparison, example i want my little jimmy draw, but problem is that he scribbles all prospect trusts enough give it benefit doubt learn more about in boundless open textbook. Often, when brand equity is the value of in marketplace. What is brand equity? Definition, components & measurement equity investopedia. Advantages of strong brand equity the hartford. Simply put, a high wisely and you will have the type of brand equity that provides good returns jan 16, 2017 well, aaker defines as assets (or liabilities) linked to example coca cola –When it comes awareness one extent which is considered provide quality equity, however, can also turn negative. Coke) over a generic cola. Brand equity model by kevin lane keller what is brand equity? Duffy agencywhat are examples of Quora. A prominent company example was gap launching gapkids. Brand eq
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